Episode 3: How Has Your Digital Sales Model Evolved for Success

Is it time to reevaluate your sales process?

In this episode, Rebecca Hourihan talks about the importance of acknowledging and understanding the sales model that works best for you in our digital world. She shares the pros and cons of the traditional sales model, and discusses the opportunities of growth and success when embracing a step forward into digital technology.

In this episode:

  • How to start your approach to digital marketing
  • Ways to create interesting and unique marketing content for virtual prospecting
  • How to convert online interest into your next lead or prospect
  • Ways to maximize your voice with new technology
  • And more!

Tune in now to discover techniques to transform your traditional sales model to the future of digital marketing strategies

Resources: 401(k) Marketing | Email | Rebecca Hourihan  

Episode 2: Marketing – The Key to Your Success

Have you considered how marketing can help boost your company? 

In this episode, Rebecca shares tips and tricks to how you can use various marketing strategies to help boost interactions with your customers and prospects. 

In this episode, join us as we discuss:

  • How You Can Generate a List of Prospects 
  • Key Tips to Using Email Marketing for Your Company
  • Whether Direct Mail Marketing Is Still Effective
  • What is SEO and How Do You Use It?
  • How your Website Is Your Number One Salesman
  • And more!

Tune in now to learn about how you can implement Rebecca’s tips and tricks to help your company stand out! 

Resources: 401(k) Marketing | Email | Rebecca Hourihan



Episode 1: Meet Your Host, Rebecca Hourihan of 401(k) Marketing

Welcome to The 401(k) Marketing Podcast! 

In this inaugural episode, meet your host, Rebecca Hourihan. Rebecca shares how she began her career in financial services and breaks down the unique service 401(k) Marketing provides to help financial professionals stand out from the crowd. 

In this episode, you will learn:

  • How 401(k) Marketing helps advisors earn more 401(k) business
  • What it’s like working with 401(k) Marketing
  • Rebecca’s idea of success and her unique marketing philosophy
  • The advice Rebecca gives most often
  • And more!

Tune in now to meet Rebecca Hourihan and to learn what she has in store for you with the 401(k) Marketing Podcast! 

Resources: 401(k) Marketing | Email | Rebecca Hourihan